What caused Google to emerge as a leader in internet search over its competitors?
In the early days of the www as we know it, how did Google take market share away from competitors like Yahoo!, Lycos, Web-crawler, Alta Vista, Netscape, Mamma, Ask Jeeves, etc etc. I’m sure there are several more. Seems that many offer several of the same hits – so how did Google emerge as leader?
Also are there any other search engines not as well heard of that offer any unique features as an alternative?
Tagged with: alta vista • google • lycos web • mamma • market share • netscape • other search engines • web crawler • yahoo
Filed under: Search Engine Marketing
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Ok as a Search Engine Optimization specialist I can tell you that Google became popular because they offered more relevant results.
At the time before Google, all the Search Engines more or less worked the same, basing all their information from Meta Keywords and on page content. This was quickly found to be easy to manipulate and get your website to be number one for a specific search event though your website had nothing to do with it.
Google decided that a better way to decide what sites are most relevant is by counting the number ob other websites that link to them. So as to assume if websites A, B, and C all link to Website D using the same type of anchor text, then Website D must be the most relevant.
This and some other algorithm factors that were just better the other engines led to Google becoming the best search engine.
If you want to know what made Google so rich its their introduction to their Google Adwords advertising campaign but thats a whole other story.
they just had and have a great search engine that found in most cases what you were looking for.
word spread from person to person.
Intelligent searchs, giving us what we actually want (well, more than other search engines), whilst making the home page very simple, so we don’t have to download lots of sh1te each time we open a browser.
Tried searching with Windows Live? So many paid-for results come up that I often don’t get to what I actually need.
Or Yahoo? How big is that page to open each time you open a browser? Far too big man.
Its all in how well their search software works. It’s quite intricate plus the Google homepage is so simple and graphics free which makes it faster.
Simplicity of use was and still is their key to success.
wdw
They invade privacy (supposedly for quality search purposes only), thats why their search engine just works.
They somehow managed to avade the court system.
Actually yahoo has a smaller page:
http://search.yahoo.com
http://search.yahoo.ca
A great search engine, speed and lots of $$$$$$$$$$$$$$$$$$$$$$$$$$$$$.