Why don't people realize that a Mac actually is a PC?
The Mac vs. PC debate annoys me because a Mac "is" a PC, and I’ve seen that ad dozens of times the last time being just today. A PC is a Personal Computer. It would be like having a comparison between a BMW and a car. Both are cars, and both could be BMW’s. It’s just marketing hype. Companies do this all the time, the most recent example being the Bing ads that claim Bing is not a search engine but a "decision engine".
It’s the oldest marketing trick in the book, to claim that your product is something entirely different from others when in fact there are only minor differences well within the standard deviation. By that, I mean that all products in a category are unique in some way but not to the extent that they cease belonging in that category. People usually have the sense to realize that yes, a BMW is a car, and Bing is, in fact a search engine. I have yet to hear someone call Bing a "decision engine", and when I do I’ll have to try real hard not to punch them in the face. Why is it that people don’t understand that a Mac is just a different brand of PC? Maybe because the acronym for Personal Computer is meaningless by itself and PC now means anything but a Mac?
Tagged with: acronym • bmw • cars • decision engine • dozens • extent • hype • last time • minor differences • pc debate • personal computer • quot • search engine • standard deviation
Filed under: Search Engine Marketing
Like this post? Subscribe to my RSS feed and get loads more!
Look at the majority of people who own Macs……kids. They get them and have no idea why they did, except it looks nice. Then they install Windows on them which defeats the purpose of owning one in the first place.
So, them not knowing the difference is not surprising to me.
It’s because when someone says PC they always refer to Windows. People who have Macs never say "I’m going to use my PC" because everyone will think they have a Windows PC not a Mac so they just say Mac. A Mac is different from a PC and especially the operating system.
"When Apple’s are dropped they just get a dent, when Windows are dropped they shatter into pieces."
Most people assume that a PC is a Windows based computer whilst a Mac is an Apple-based computer.
PC is mostly powered by Windows OS, and a MAC is not.
I’m a PC.